CONFLICT RECORDS
Group Names: Natalia Vasquez, David Kirschberg, Vaneek Bhai
Assignment: Conflict Records - Music company.
What Conflict Records Does: It is a music recording and production company.
Target Demographic: Young (15-30), edgy female and male individuals who consider music an important part of their identity. All economic class levels.
Slogan: The War on Silence
Description: Our team decided on a design that plays off the war theme related to conflict with references to music by featuring a pair of headphones around an atomic bomb shell. Our logo features barbed wire font with a military gear.
Form (See text below image):
Group Project 1
Date: May 10th, 2012 10:30 Stream
Team Members: Natalia Vasquez, David Kirschberg, Vaneek Bhai
Notes: This was a fun and interesting project. Our team worked very well together because we each were able to contribute based on our skills - and I had very talented teammates. We started with a brainstorm of our brand identity, then a brainstorm for the slogan, then one for the logo, and then one for the overall image/concept. Each time with took 5 minutes to sketch individually and then presented our ideas to one another and then voted on which ones to use or combine. It was efficient and democratic. At the end of this process, we split up the final work - I sketched the bomb/headphones and wrote up the project description, Vaneek worked on the logo and then converted my sketch to an Illustrator file, and David worked on the background and final layout. We were able to finish right at 12:30 and I think the result reflects the fun we had.
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