RESEARCH ON MEDIA DESING:
It's difficult to find a succinct definition for media design, rather it seems to be a combination of many disciplines and ways of designing. It involves interaction with the viewer, technology, photography, software (Adobe creative suite, computer programming), computer science.
MY 'POSITION' BRAINSTORM:
Design, for me, is a tool to visually communicate, inform, and persuade about issues by harnessing the power of beauty and innovation beyond the constraints of reality. It is a chameleon medium composed of many art forms and technologies. It has the unique ability to reach an unlimited number of people because of its technological and internet aspects. It can educate and persuade like no other because it can be interactive. It frees portrayal beyond reality to enhance and compliment meaning, beauty, and induce astonishment, inspiration, and fascination. It has the power to make messages stick and spread.
PRECEDENTS OF VIDEOS THAT INSPIRE ME:
IDEO:
Probably one of the most multidisciplinary and innovative companies in the US. It is also "an award-winning global design firm that takes a human-centered, design-based approach to helping organizations in the public and private sectors innovate and grow." (Their website).
http://www.ideo.com/work/
Pranav Mistry: SixthSense
Interactive media design allows users to project computer technologies such as word processing, internet search, and camera, onto any surface anywhere and use fingers as mousepad.
http://www.ted.com/talks/pranav_mistry_the_thrilling_potential_of_sixthsense_technology.html
Environmental Digital Art: This example of media design is by an artist who creates images where when you zoom in you realize theyre made of millions of objects - usually trash.
http://www.chrisjordan.com/gallery/rtn2/#gyre
Chris Milk + the Wilderness Downtown
Chris Milk is a famous media designer. He does commercial work, music videos, and experimental projects. This music video for Arcade Fire is extremely innovative: it changes its meaning each time based on an address that the viewer inputs in the begining and becomes a music video about YOUR childhood based on google images, Milk footage, and virtual environment design.
http://portfolio.chrismilk.com/#mi=1&pt=0&pi=2&p=-1&a=0&at=0
Population Video:
This is a very simple and old example of media design, probably from the 90s. I saw it in 8th grade and it has never left me and in fact has influenced my studies in international relations and environment. It conveys the message that population growth is out of control by portraying 1000s of people with small with dots on a map of the world over a time span of 10000s of years set to a heartbeat sound effect. It is an example of media design to convince and argue a point, which is WHY I want to do media design- its power to communicate.
http://www.youtube.com/watch?v=4BbkQiQyaYc
Radical Media + Johnny Cash Project
This is an interesting example of collaborative media design and stopmotion. Artists worldwide each drew one frame of a 5 min music video of a Johnny Cash song (his last recording) and then Radical Media (a design firm) compiled all the images into a stop motion. The result is a beautiful swirling animation in black and white.
http://www.radicalmedia.com/Design__and__Digital/The-Johnny-Cash-Project/Digital/#/5216/
Radical Media + 19.20.21
This piece of media design is included in my precedents because it demonstrates how media design can be used to discuss current issues and influence change. Its the gritty, real kind of design.
http://www.radicalmedia.com/Design__and__Digital/19.20.21/Overview/#/3898/
Ryan O'Hara + The Bay
This was presented to us on the first day and has stuck with me because I love to surf. I admire how he combined his passion for surfing with media design
http://schoolofdesign.ac.nz/sod/portfolio/project.php?id=5
BMW + the Mechanical Beast
This is an incredible example of industrial design, which is not going to be my concentration, but this work was so interesting I wanted to include it in my blog process as inspiration. It's about crossing field lines - engineering, art, and the natural elements all at play.
http://www.youtube.com/watch?feature=player_embedded&v=WcR7U2tuNoY
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